With over 12 years of experience in design, I bring a multi-disciplinary background that blends visual storytelling, strategic thinking, and a deep understanding of both print and digital mediums.

I began my career in print design and branding, crafting books, exhibition catalogues, and luxury stationery—work that shaped my eye for typography, layout, and refined, elegant design. For the past 7 years, my focus has shifted to the digital space, where I’ve specialized in UX/UI and product design for more than 5 years.

I design intuitive, user-centered experiences that are both functional and beautiful—balancing aesthetics with clarity, and simplicity with meaning. My approach is rooted in empathy, collaboration, and a belief that great design tells a story and solves real problems.

I hold a degree in Visual Communication from the New York Institute of Technology, following earlier design studies in Paris, and a Bachelor’s in Art History and English Literature—a path that fuels my passion for narrative, culture, and thoughtful experiences.

Based in Geneva, I’ve worked with clients and teams across Europe and beyond. Over the years, I’ve taken on team leadership roles, collaborated closely with product owners, PMs, and development teams, and occasionally acted as a proxy product owner—ensuring design is always aligned with business goals and user needs.

I value simplicity, elegance, and purpose—and I strive to bring these qualities into every project I take on.